Resource Types Website/ Tool

Matching Resources



  1. Norfolk Southern Exhibition Car

    This project won an honorable mention in the 2014 John and Jane Public Competition. From TRB Committee ADA 60: Norfolk Southern’s showcase on wheels, the Exhibition Car is a rolling museum of modern transportation technology. It has served as a goodwill ambassador for Norfolk Southern and the rail industry. In three decades of service as an Exhibition Car, NS 27 has opened its doors to more than 1.5 million people in some 300 cities where the car has toured. The exhibit car features the following: Displays inside the car illustrate how people and technology support freight safely. Locomotive simulator provides visitors a chance to see life from an engineer’s point of view. Mock-up of a locomotive combines computer animation with realistic controls – complete with horn, throttle, and brake – to demonstrate the dangers of trespassing on railroad property. Train-dispatching center uses video presentations and a lighted system board to portray movements on an imaginary operating division, and illustrate how people in a dispatching office – the nerve center of the railroad – manage hundreds of trains daily to provide safe and efficient transportation services.

  2. FREIGHTWORKS: Southern California Delivers the Goods

    This project was a 2014 John and Jane Public Competition winner. From TRB Committee ADA 60: The six-county region represented by the Southern California Association of Governments (SCAG) includes the nation’s largest container port complex; the Ports of Los Angeles and Long Beach; key land ports-of-entry between California and Baja California, Mexico; and over 830 million square feet of warehousing space served by an extensive network of highways and rail mainlines. To highlight the importance of investing in the transportation system to transport goods, SCAG developed the following communication materials: Video: “Southern California Delivers the Goods” that highlights how imported goods are transported from one mode to the other through an extensive transportation network, while undergoing multiple handling processes before arriving at a store shelf. Infographic: “BY THE NUMBERS: Goods Movement in Southern California” that provides interesting facts about goods movement activities in Southern California.

  3. How would you invest San Francisco’s transportation dollars: Be the City’s budget czar for a day!

    This tool was a 2012 John and Jane Public Competition winner. From TRB Committee ADA 60: The San Francisco County Transportation Authority is in the process of updating the San Francisco Transportation Plan, a 28‐year plan that establishes transportation investment priorities countywide. To educate the public about the difficult trade‐offs involved and especially to obtain input on spending priorities, the San Francisco County Transportation Authority has developed an interactive online budgeting tool. Titled “How would you invest San Francisco’s transportation dollars: be the City’s budget czar for a day!” it consists of a webpage that guides users through a series of transportation spending options under three expenditure categories: maintenance and operations; programs; and capital projects. The budgeting tool follows the trend of “gamification,” which uses game‐design techniques to make non‐game contexts more engaging and accessible.

  4. METRO Communicating During Emergencies

    This project was a 2011 John and Jane Public Competition honorable mention winner. From TRB Committee ADA 60: The Metropolitan Transit Authority of Harris County (METRO) is a multi-modal public transportation provider for the Houston/Harris County region. In addition to providing local and commuter bus, paratransit, and light rail services, the region looks to METRO during emergencies to provide transportation services in support of regional evacuations, particularly of citizens with functional and access needs, as well as other emergency transportation needs. Communicating with those citizens is vital during an emergency, and METRO accomplishes this through a variety of methods, including a website, social media, an information phone-line, and traditional media sources.

  5. Mid-Ohio Regional Planning Commission

    This project won an honorable mention in the 2011 John and Jane Public Competition. From TRB Committee ADA 60: The Mid-Ohio Regional Planning Commission (MORPC) recognized the need to plan for the evacuation of Transportation Needs Populations in central Ohio. In FY 2008, MORPC was awarded one of two grants awarded nationally to develop a regional evacuation and emergency preparedness plan for Transportation Needs Populations, and to serve as a benchmark for similar plans throughout the nation in the future. A framework was developed to allow the various emergency preparedness plans in the region to be coordinated and consistent with a regional strategy that focuses on the Transportation Needs Populations. The framework is not intended to replace existing private sector, governmental, or other local emergency preparedness plans. Rather, it is intended to enhance existing agency plans by identifying potential conflicts and providing improvement and coordination recommendations to specific agencies, thus greatly minimizing the potential dangers of miscommunication or inconsistencies between plans. The project goal was to create a seamless framework for the region that builds upon and supplements jurisdictional plans that are already in place.

  6. Terminus: Transportation Planning In Game Form

    This project won an honorable mention in the 2012 John and Jane Public Competition. From TRB Committee ADA 60: Created originally as a means to educate high school-age students on transportation planning and policy negotiation, Terminus is a game that brings together aspects of long- and short-range regional planning, with components drawn from Georgia’s recent regional transportation referendum process. By placing participants into the role of an elected official and asking them to negotiate with the other jurisdictions in their region for the resources to build projects, players have a chance to learn complex lessons firsthand.

  7. AWV Construction and Detour Simulation Tool

    This tool was a 2013 John and Jane Public Competition winner. From TRB Committee ADA 60: The SR 99 Alaskan Way Viaduct’s south end, between South Holgate and South King streets, is being replaced with two side-by-side bridges. In addition, the structure’s waterfront section is being replaced with a bored tunnel beneath downtown Seattle. Parsons Brinckerhoff created a flash tool that allows the public to see the project at key points in the schedule and to view detour routes and impacted areas from different angles. SR 99 through downtown Seattle carries approximately 110,000 vehicles daily, so public outreach and information has been critical. Since its inception, Parsons Brinckerhoff has continued to work with Washington State Department of Transportation to revise and update the tool to reflect current schedules and milestones.

  8. Talking Trade-Offs: Using interactive public involvement techniques to prioritize investment on Minnesota’s state highways

    This project was a 2012 John and Jane Public Competition winner. From TRB Committee ADA 60: Traditionally, the Minnesota Department of Transportation (MnDOT) has used an open house format to communicate ideas and concepts in the State Highway Investment Plan update. Desiring a more robust public involvement element, the recent update uses a variety of communication techniques to better educate and engage the public in the difficult risk and investment trade-offs. In addition to using standard outreach techniques, such as maintaining a project website, using social media (Facebook and Twitter), and updates via a project email list, MnDOT implemented several innovative tools. Examples are a budgeting exercise, webinars, and an online tool to assess the values of the public and identify where citizens want greater investment along the state’s highways.

  9. Greencitystreets.com

    This project won an honorable mention in the 2012 John and Jane Public Competition. From TRB Committee ADA 60: The objective of GreenCityStreets.com is to communicate complex transport planning concepts to the public thereby helping them provide better input/improvement suggestions and helping build political support for difficult policy choices. The project consists of a website, wiki, social network and game.

  10. Inclement Weather Emergency – Communications Strategies/Products

    This project was the 2011 John and Jane Public Competition winner. From TRB Committee ADA 60: The WSDOT Communications Team works year-round to establish its credibility as the first and best source of information. The team also keeps working on ways to educate the public on best practices for winter preparedness, where to get information and safe driving techniques in snow and ice. To keep drivers and the economy moving, WSDOT sent out printed materials to tire stores before winter, participated in public preparedness events and hosted media events at its materials warehouses to highlight what it would use during storms. After years of being recognized for its communication strategies, during the 2010-2011 fall and winter season, the WSDOT Communications team further increased its strategic resource sharing and reached out to find new communications tools and techniques. The 2010-2011 winter presented WSDOT with challenges. Multiple, unseasonably heavy and widespread snow and ice storms hit a region unaccustomed to snow and ice. Drivers had high expectations of WSDOT to deliver up-to-the-minute information and keep thousands of miles of road clear. WSDOT uses both traditional tools and cutting edge new technologies (blogs, social media, smartphone apps, and skype) to ensure people are prepared and informed. These cutting-edge tools take emergency communications to the next level, but staff also remember the rule of "make new but keep the old" and maintains its traditional media outreach, such as live radio reports, which studies show is a vital tool in emergency communications. Combining the new and keeping a focus on traditional provide the best methods to communicate to the public in an emergency, keeping the economy moving and giving drivers information to make the best and safest travel decisions.