Resource Overview
Date published:
Resource type: Advertisement
External link: communications.transportation.org/Documents/2015%20Skills%20Award%20Winners/1a%20Transcomm%20OC%20Walk%20Smart%202015.pptx
Summary: This campaign won a Division 1 Excel Award in the 2015 TransComm Skills Contest. The Maryland State Highway Administration describes it as a "successful family friendly beach-themed public education campaign focusing on pedestrian safety, as well as bicycle and driver safety."
This document addresses the following performance areas: •
Bike/Ped •
Safety.
Intended audiences: Public
Intended messages: Call to Action
Intended messengers: Elected Official
